PlaybookPrompts

Marketing & SEO

Keyword research, ad copy, landing pages, social.

Prompts for growth marketers and SEOs. Programmatic content briefs, ad variant generation, schema markup, internal linking, on-page audits.

Marketing & SEO seoprogrammatic

Spec a programmatic-SEO page template from a target keyword pattern

Programmatic SEO needs a page template that holds together across thousands of variations. This prompt produces a spec you can hand to a developer.

1 variable • 3 suggested tools
Marketing & SEO seocompetitive

Find content gaps from competitor URL list

Most gap analysis tools tell you which keywords you're missing. This prompt tells you which topics you're missing structurally, so you know what to write next.

2 variables • 3 suggested tools
Marketing & SEO seointernal-links

Suggest internal links across a page set with anchor text

Internal linking is high-leverage SEO and almost always under-done. This prompt produces a structured link plan you can apply manually or via plugin.

1 variable • 2 suggested tools
Marketing & SEO seometa

Generate 5 meta-title + description variants with rationale

The model usually produces 5 meta variants in the same style. This prompt forces different positioning for each so you can pick based on intent, not preference.

2 variables • 3 suggested tools
Marketing & SEO paid-adsgoogle-ads

Generate ad copy that mirrors the landing page promise

Ad-to-LP mismatch is the silent killer of paid campaigns. This prompt anchors ad copy to landing-page promises so quality scores stay high.

1 variable • 3 suggested tools
Marketing & SEO socialthreads

Repurpose an article into an X/Threads thread with hook variants

Threads from articles usually flatten the original. This prompt extracts the 5-7 strongest takeaways and gives 3 hook variants so you can A/B.

1 variable • 2 suggested tools
Marketing & SEO lead-genemail

Design a lead magnet anchored to an existing piece of content

Lead magnets that fail are usually disconnected from search intent. This prompt designs one anchored to a top-performing page so the conversion path is natural.

3 variables • 3 suggested tools
Marketing & SEO schematechnical-seo

Generate FAQ schema markup from existing page content

FAQ schema can push rich results into SERPs without a full page rebuild. This prompt converts raw Q&A content into valid JSON-LD you can drop into a page's <head> immediately.

2 variables • 3 suggested tools
Marketing & SEO paid-searchgoogle-ads

Write RSA headline and description sets from a campaign brief

Google's Responsive Search Ads require 15 headlines and 4 descriptions that pin cleanly against each other. Writing enough variants without repeating the same idea is tedious — this prompt does the inventory work for you.

4 variables • 3 suggested tools
Marketing & SEO on-page-seoaudit

Run a structured on-page SEO audit for one URL

When a page is underperforming and you need a fast diagnostic before a client call, a structured audit checklist run against a specific URL surfaces the highest-priority fixes without a full crawl.

3 variables • 4 suggested tools
Marketing & SEO email-marketingnurture

Map a 5-email nurture sequence from a lead magnet topic

Most lead magnets drop contacts into a generic welcome flow. This prompt builds a tight 5-email sequence where each email follows logically from the lead magnet's specific promise, improving open rates and list quality.

4 variables • 3 suggested tools
Marketing & SEO keyword-researchcontent-strategy

Turn a raw keyword list into a prioritized content plan

Exporting keywords from a research tool gives you a flat list — not a publishing plan. This prompt clusters, assigns intent, and outputs a sequenced content calendar you can take straight to a writer.

3 variables • 4 suggested tools
Marketing & SEO crolanding-page

Rewrite a landing page section to improve conversion clarity

When a landing page has high traffic but low conversion, the copy is often the culprit — not the design. This prompt diagnoses a specific section and rewrites it against a defined conversion goal.

4 variables • 4 suggested tools
Marketing & SEO youtube-seovideo-marketing

Generate SEO metadata for a YouTube video from a transcript

YouTube is the second-largest search engine, but most marketers write video metadata as an afterthought. This prompt extracts a full metadata pack from a transcript so the video is discoverable from day one.

3 variables • 4 suggested tools
Marketing & SEO competitive-analysispaid-ads

Tear down competitor ads to find positioning gaps you can own

When planning a paid campaign, reviewing what competitors are already saying prevents you from blending in. This prompt systematically dissects competitor ad copy to surface the claims nobody is making — which is where you should compete.

3 variables • 4 suggested tools