Perplexity
AI search engine with citations.
What it is
Perplexity is the answer engine Google would build if it weren't protecting search ad revenue. Cited answers, follow-up questions, focused source modes.
Strengths
- Always cites sources
- Pro tier with multiple frontier models
- Focus modes (academic, writing, code)
- Spaces for shared research
Trade-offs
- Hallucinations still happen
- Free tier limited on Pro features
Who it's best for
Researchers, analysts, anyone who would otherwise paste a question into Google + read 5 tabs.
Prompts that pair well with Perplexity
Find content gaps from competitor URL list
Most gap analysis tools tell you which keywords you're missing. This prompt tells you which topics you're missing structurally, so you know what to write next.
Produce a structured competitor teardown
Most competitor analyses are feature lists. This prompt produces a teardown that surfaces positioning, gaps, and tactical signal you can act on.
Explain a concept Feynman-style, then probe for gaps
The Feynman technique works because the act of simplifying surfaces what you don't actually know. This prompt does both halves.
Build a 4-week self-study syllabus on any topic
Self-study fails when there's no structure. This prompt builds a real syllabus with weekly objectives, resources, and assessments.
Summarize a VIP account history for a support handoff
When a high-value account gets transferred between agents or escalated to a senior rep, a messy handoff wastes time and frustrates customers who have to repeat themselves. This prompt produces a tight, scannable account summary from raw ticket and note data.
Turn a strategy document into a first draft of OKRs
Most OKR-drafting sessions stall because the blank page feels too abstract. This prompt takes the strategy or priorities document you already have and extracts concrete Objectives and Key Results from it, saving the 90-minute whiteboard session.