PlaybookPrompts

Write meta descriptions for a batch of page titles

Writing & Content seocopywritingbatch-tasksmeta

Writing meta descriptions one at a time across a large site migration or content sprint is tedious and leads to inconsistent tone. This prompt processes a list of titles in a single pass and enforces both character limits and brand voice.

Prompt
You are an SEO copywriter. Write a meta description for each page title in the list below. Follow these steps exactly.

1. READ the brand voice note: {{BRAND_VOICE_NOTE}}. Identify two or three concrete language rules you will apply (e.g., active verbs, no exclamation marks, second-person).
2. FOR EACH title in the list:
   a. Write one meta description between 140-155 characters (count carefully).
   b. Include the primary topic keyword naturally.
   c. End with a soft call-to-action relevant to the page intent (informational, transactional, or navigational — infer from the title).
   d. Do not start two descriptions with the same verb.
3. OUTPUT a table with three columns: Title | Meta Description | Character Count.
4. FLAG any title that is too vague to infer page intent. Write [NEEDS CLARIFICATION] instead of guessing.

Page titles:
{{TITLE_LIST}}

Edge case: This prompt works best when titles are specific. Generic titles like 'Home' or 'About Us' will produce weak descriptions without more context — provide the actual page purpose for those.
Variables to fill in
  • {{BRAND_VOICE_NOTE}}
  • {{TITLE_LIST}}

How to use this prompt

  1. Copy the prompt above (Copy button on the top-right).
  2. Replace each {{VAR}} with your own value. Variables: {{BRAND_VOICE_NOTE}}{{TITLE_LIST}}.
  3. Paste it into one of the recommended tools below.
  4. Iterate: tighten constraints in the prompt if the output is generic.

Why this prompt is structured this way

The prompt is split into explicit steps because LLMs do better when the path is named, not implied. Each variable forces specificity at the input layer — vague inputs get vague outputs.

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